Services WE PROVIDE

1. Mystery Shopping / Audit 

Mystery shopping is a tool used externally by market research companies, watchdog organizations, or internally by companies themselves to measure the quality of service, compliance with regulations, or to gather specific information about products and services. The mystery consumer's specific identity and purpose is generally not known by the establishment being evaluated. Mystery shoppers perform specific tasks such as purchasing a product, asking questions, registering complaints, or behaving in a certain way, and then provide detailed reports or feedback about their experiences.

2. Performance Audit 

Whether your retail business operates one location or a dozen, store audits are an effective way to monitor how your store doing. By examining the effectiveness of your displays, keeping your inventory in check, ensuring you’re presenting the best possible version of your store, and verifying that inventory management tasks are completed on schedule, store audits offer deep insights into your retail business. 

3. Customer Satisfaction

A customer Satisfaction Survey is a Process of discovering whether a company's customers are happy or satisfied with the products or services received from the company. May be conducted face to face, over the phone, via email or internet, or on handwritten forms. Customer answers to questions are then used to analyze whether or not changes need to be made in business operations to increase the overall satisfaction of customers.

Why Market Eye:
Our approach is customer experience is thoroughly translated into a report that you can use as a basis for identifying points on where your business excels most and in which areas you need to improve. Depth of Experience In Market Eye, we strongly believe in knowledge, quality, and dedication to providing clients with actionable findings, therefore our Core team is specially trained on each and every project rigorously. They are well-informed of our Client's expectations and the results that need to be delivered. Similarly, the MS teams on the ground are also trained on these principles so that the experience goes directly into every mystery shop and every service we provide. 

Real-Time & Secure Web Based Reporting
Our Real Time Reporting has set a benchmark in the Industry. We have developed our own online reporting tool called Optimus, through Optimus detailed reports are then generated shortly and shared with the Client with a secure Client Login for their review. Optimus reports help empower our clients to take necessary action on spot and bring improvement to their business model. Providing information at their fingertips with minimum effort to the client is our success. 

Accurate & In-Depth Reports (Quantitative and Qualitative) 
Our reporting formats are custom designed to the client’s requirement which includes accurate and detailed facts, figures, and graphical statistics. Since every project is unique to a specific client request therefore their evaluation criteria and questionnaire design are also very carefully developed as per their requirement. 

Methodology:
Our approach is customer experience is thoroughly translated into a report that you can use as a basis for identifying points on where your business excels most and in which areas you need to improve.

Scope of work

• Scope of work
• Client Proposal
• Build the questionnaire
• Casting and training
• Shop visits
• Research & Analysis
• Executive summary
• Reporting
• Develop the corrective action plan.

Market Eye help international and domestic Food & Beverage companies establish their footprints in the domestic markets confidently and sustainably by providing market insight services & ensure compliance with local regulatory standards offering full Regulatory & Labelling services across GCC & Middle East Markets.

Services are below: 

• Food Label & Artwork Formulation Compliance 
• Label Texts Nutrition & Health Claims Compliance
• Label Final Validation 
• Food Products Ingredients and Additives Technical Opinion
• Artworks Technical Translation 
• Regulatory Horizon Scanning
• Regulatory Updates & Warnings
• Label Design Adaptation Services
• Arabic Copywriting and Design

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* Service provided by Market Eye Lebanon for the MENA region

You want the customers to know about you? Do you want to increase the sales? Do you want to introduce a new product into the market? Spread the word! Create an emotional connection with customers. Products must be magnetic when it comes to creating demand; it is not the first mover that counts, it is the first to create and capture the emotional space in the market –its aesthetics, message, feel, and story. 

As a result, you will be able to know-how, in the future, to indulge your customers and satisfy their needs in the best possible way. 

Methodology:

Define your target group
explore current demand
plan to have the demand directed towards you
Let us choose the way and spread the word
Apply the results in approaching the target groups and developing business with them.

At market eye, we do brand activation for the business focuses on engaging consumers and acquiring data. A researcher can evaluate their hypothesis on the basis of collected data. In most cases, data collection is the primary and most important step for research, irrespective of the field of research. The approach of data collection is different for different fields of study, depending on the required information. Let’s consider an example of a manufacturer, company X, which is launching a new product variant. To conduct research about features, price range, target market, competitor analysis, etc. data has to be collected from appropriate sources. Market eye team can conduct various data collection activities such as field surveys, consumer engagements, etc to acquire relevant data. 

Do you feel like the people in your target markets don’t know you exist or understand what you do? Are you worried you don’t have the capital to develop a marketing plan for reaching out to them? 

If the answers to these questions are “yes,” it’s a good time for a Visibility Audit, an affordable way to assess your PR and communications efforts and learn how to improve on what you’re doing.

The Outdoor Media Audit helps us to communicate the medium’s ability to target highly desirable prospects and ultimately drive business for advertisers.

Merchandising and point-of-purchase (POP) displays can provide an emotional connection with shoppers and are proven to drive impulse decisions. However, cutting through the clutter is no longer enough to engage shoppers. In order to truly connect and drive purchases at retail, it is critical to design merchandising displays with target shoppers in mind. 

Market eye helps their clients to install / deliver any kind of retail POP/ POS installation and produce simple to large scale POP/ POS materials which include hi-tech interative digital displays , smart shelfs involving premium digital and security equipments.

• Shop signage/ branding production and deployment 
• Cooler installation and branding 
• Window branding and installation
• Digital POS Installation
• Interactive Display Installation

if you have any enquires , please feel to contact us at info@marketeye-me.com, we are happy to assit with you best offer in the market. 

Customer Satisfaction Survey is a Process of discovering whether or not a company's customers are happy or satisfied with the products or services received from the company. May be conducted face to face, over the phone, via email or internet, or on handwritten forms. Customer answers to questions are then used to analyze whether or not changes need to be made in business operations to increase overall satisfaction of customers.

Methodology
Our customer satisfaction survey packages include understanding the current method, consultation, create and deployment of surveys through different media such as online, telephone and face to face. 
Describe the problem
Think through the issues that need to be addressed and list them out
Identify the root cause of the problems
Identify any barriers that could stop the improvement taking place Set measurable targets
Allocated resources (usually money and people)
Assign people and time scales to the tasks
Measure and review progress